Reality
Television shows and Sympathetic Exploitation of Participants
Dr.Nivedhitha Devdas
This paper is about
the study on Reality shows and how private Television Channels exploit real
emotions of the average common public in the name of talent hunts and divulging
their talent to the world. These reality shows survive like parasites by
sensitizing the emotion of the public. These shows are special of its kind that
participants become the viewer and viewers become the participant. The television
channel obtains the talents, relatives and friends as their permanent viewers
in order to run the show successfully and thus increasing their TRP ratings.
This study focuses on how private Television channels exceed the limit
of entertaining the audience at the cost of small children’s mental
vilification and physical labor with specific reference to Vijay TV’s Airtel
super singer for juniors. Textual analysis will be done to study the following
parameters such as family story, personal problem, parent’s expectation,
audience expectation at time, temporal duration, and temporal frequency and
program structure to ascertain the idea. These parameters are used as tools for
sympathetic exploitation.
Key terms: Sympathetic exploitation, at time:
temporal duration, temporal frequency, program structure.
The
oxford dictionary defines the word ‘reality’ as a quality of being real; that
which is something real and not imaginary. Reality television came into India when Gajendra Singh
created antakshri, a reality show, in the
year 1993; another popular reality show sa re ga ma pa in 1995. Next
astonishing popular reality show- kaun banega crorepati (kbc), with Amitabh Bachchan as host. This
attracted most of the Indian viewers of different States. That even made an impact in Hollywood
and Slum dog millionaire is the result. Now reality shows on small children who
first started as talent exhibiting show and rose to the level of musical show
competition which has made lots of stress on the children.
Down
south, STAR Vijay first introduced Reality shows to the audiences. STAR Vijay is a popular Indian
entertainment channel broadcasting in Tamil. The channel is available in India,
Sri Lanka as well as the US, catering for the Tamil Diaspora. It is best known
for serving its viewers with a mix of content, not limited to mega
serials/daily soaps like other Tamil channels. The main reason for the success
of STAR Vijay is its share of reality shows. Some of its popular reality shows
which brought a huge chunk of revenue for the channel includes Super Singer,
Jodi No.1, Kalakka Povadhu Yaaru, EQ etc. It also introduced an intellectual
show Grandmaster which is the first of its kind in Tamil television.
Almost all the private Television
channels have introduced concepts of all areas like dance, music, game,
debates, adventures etc. Reality
shows are sold very effortlessly in the marketplace of private Television
channels. The simple reason is, once the concept is designed and formed the
producer need not put in lots of effort in creating the new ideas for further
production. And on the production side of these shows, unlike for producing
fictional play or drama, creativity is not required. It is just the management
of the programs and organizing the shoot. The popularity of the show is not due
to high standards of production or of creativity but it is about common people
to the common people. The increase of viewership and business is very much
built in. That is, again the common people are used as the participant and they
become the viewer. Indirectly, through word of mouth and because of the participant’s
strength, the viewership is built.
From
the beginning till today almost all private channels exploit and survive with
the help of commercial feature films. Right from showing feature films and
dubbed versions of feature films to other cine-based programs like comedy
times, interview of the film personalities, programs anchored by film
personalities, star nights, film award shows, film reviews, film personalities
as judges for all kind of programs etc. Now the Television channels have changed
the direction of exploitation towards the real life experiences of people
through reality shows and especially with small children.
Kids' reality shows are one of the
most successful formats. In middle-class India, kids are the ones driving most
family decisions, and they are the ones ensuring that the whole family comes
together and watches these shows. This provides a break from the regular diet
of family melodrama and warring in-laws that is the staple of Indian daily
television. For the kids who participate, this is a ticket out of their
small-town existence and a shot at fame and fortune. This stereotypical
thinking misguides the children to think that this is a short route to a better
life and the private channels play no role in changing this instead they only
fuel the process by promising contracts and deals and national popularity.
Almost every one of the parents who bring their kids to a show thinks their kid
is the next star, which, is a dream created by the channels.
The Producers are the
sole beneficiaries of this entire mess, the children are used for monetary
benefits from TRP’s because they are strong subjects to affect the audience and
especially the prime time audience. There are so many downsides to using
children as the main attraction in today’s reality TV shows. Although children
have been acting in feature films since times immemorial, performing in the
fictional films, the children are aware of the fact that they are performing an
imaginary role. The child feels very proud to say that it is in the commercial
film industry. But in reality shows they have high hope on them and they
compete in front of scores and scores of crowd, exhibiting their talent. If the
child is selected, he/she is appreciated by everyone and pampered, if not selected
the child feels ashamed of itself in front of a huge mass. At the cost of
child’s disgrace, physical effort, education, the parents’ hope, time and
money, the private channels gross profit and yet the child receives none of it,
they are merely pacified with chocolates, goodies and various gift hampers and
“fame”.
Those days have gone
where the child’s mark was ranked in annual report cards. The education system
has adapted a very modern way of assessing the students without offending the
basic prestige of the same and there is no more exhibiting of the marks or
grades and sowing happiness in some while sorrow in others. The reality shows
on the other hand only bring back this practice and that too in the presence of
an audience watching the children’s every move, the children are made to stand
in a line, being judged and then the marks are provided, to hype the fun some
more, the reactions of the child are shown in close-up’s, the parents’
reactions and the crowd’s reaction are all played around with using excellent
editing techniques, all so that there is a sense of suspense and the thrill of
watching real emotions.
Also to be considered
in detail is the concept of the audience that the child is facing, whether
winning or losing, and thankfully for the kid it wins, but there is this group
of people consisting of the family, friends and relatives that are present at
the studio to watch their loved one go on television, become a big TV star and
then be crowned the queen of some dreamland, these people are the ones the
child has to immediately face, the ones that he/she will be looking at,
identifying each and every one of their faces and thus called the identified
audience. The larger part is yet to come, this is the millions of television
viewers that are watching all over the world, in this case, Vijay TV’s viewers
are spread all over India, Sri Lanka and also the United States and this is the
unidentified audience. The child not only has to face humiliation in front of
the audience that he/she identifies but has to also fear humiliation from a
larger number sitting out there in front of televisions.
Many social activists
have voiced against reality shows especially those that use children. In Andhra
Pradesh, social activists appealed to State Human rights commission and got a
ban on Zee Telugu's 'Aata', a children's dance reality show, but the organizers
got a stay by appealing in court. Justice Subhashan Reddy, chairman of the
Human Rights Commission, has threatened to stall the show, arguing that “…no reality
show had the right to violate children's rights.” The participants' provocative
dances and dresses in the TV show were quite demeaning in nature he said and also added that a committee would be set up, if
necessary, to probe into the matter further. Reddy further stated that these
shows have a bad impact on the society in general, and on those children
watching the shows in particular. He admonished parents for channeling their
children's focus on reality shows, which caused a lot of unhealthy mental
stress and agony, along with untold physical stress.
For a week, various child rights protection organizations and its members in the city had campaigned against 'Aata' across the media. Brewing concerns over children’s' rights made them file a petition demanding for a halt of the show. Devi, a social worker, said that the reality shows involving children rake in a lot of money and are a form of exploitation. Considering the unlimited numbers of hour’s children invest in practice, it is like child labor she further expressed.
In their defense, participants' parents said that everything on the show was a matter of personal choice. They said they were simply encouraging their children's interests in participating in the dance competition, and that as parents, they had the authority to take a decision over their children's life. The parents have filed a petition now, demanding that the charges filed against them be dropped. Looking at this counter argument that they had the authority to take decisions in their children’s lives; will they be patient if mentally challenged individuals make rash decisions of their children? After all, they too are parents who have rights in their children’s lives and why do people create such havoc about abortion and female infanticide, isn’t that also a decision made by the parents, in their child’s life? http://www.fullhyderabad.com/hyderabad-news/reality-show-aata-must-be-stopped-human-rights-commission-610?sort=most+helpful&horder=DESC%29
For a week, various child rights protection organizations and its members in the city had campaigned against 'Aata' across the media. Brewing concerns over children’s' rights made them file a petition demanding for a halt of the show. Devi, a social worker, said that the reality shows involving children rake in a lot of money and are a form of exploitation. Considering the unlimited numbers of hour’s children invest in practice, it is like child labor she further expressed.
In their defense, participants' parents said that everything on the show was a matter of personal choice. They said they were simply encouraging their children's interests in participating in the dance competition, and that as parents, they had the authority to take a decision over their children's life. The parents have filed a petition now, demanding that the charges filed against them be dropped. Looking at this counter argument that they had the authority to take decisions in their children’s lives; will they be patient if mentally challenged individuals make rash decisions of their children? After all, they too are parents who have rights in their children’s lives and why do people create such havoc about abortion and female infanticide, isn’t that also a decision made by the parents, in their child’s life? http://www.fullhyderabad.com/hyderabad-news/reality-show-aata-must-be-stopped-human-rights-commission-610?sort=most+helpful&horder=DESC%29
In a group discussion
conducted on the topic if reality TV shows using children should be banned in
India, some opined as below:
· “Yes, it should be banned..............
I think not only should reality show allow children under the age of 10 but
they should not be taken to any hard competitive level where elimination is
present.”
· “Yes, this sows happiness in very few
and distress in many in the immature stage. Children aren't matured. They take
things like elimination very seriously and this may harm their mental growth.
It is emotional manipulation for profit at its worst.”
· “I agree with some points, but nowadays
reality shows are for just drama, not true entertainment, all reality shows end
in SMS voting (robbing customer by cellular companies with help of such show).”
· “yes these realty shows involving
children should be banned , as answered by our learned members
they lose their studies, unnecessarily hyped in their school/class , they may develop inferiority complex ( due to the fear of losing), may develop a vexation towards the society , (as their parents argue that their ward is better but due to politics he/she was eliminated to an inferior competitor), the amount of strain they have to undertake to make a grade and the amount of abusive language make them mentally sick
they lose their studies, unnecessarily hyped in their school/class , they may develop inferiority complex ( due to the fear of losing), may develop a vexation towards the society , (as their parents argue that their ward is better but due to politics he/she was eliminated to an inferior competitor), the amount of strain they have to undertake to make a grade and the amount of abusive language make them mentally sick
· The reality shows are of long time and
also hampers the child lessons and mental health.
I think the shows like boogie-woogie which is not as timely as other reality shows should be promoted for children's talent. Banning might be little unfair because some of them wants to be actor or media personality. Every child will not be doctors, engineers, CA’s, etc in future. So the best thing is reality shows must be of few days.
I think the shows like boogie-woogie which is not as timely as other reality shows should be promoted for children's talent. Banning might be little unfair because some of them wants to be actor or media personality. Every child will not be doctors, engineers, CA’s, etc in future. So the best thing is reality shows must be of few days.
· Yes, they should be banned. In fact the
parents are treating their kids as money making machines and making them bonded
labor and robbing their childhood. They are causing immense pressure on the
minds of the kids and creating an opinion that unless they come first in a
reality show, (I like to call it a stage managed shows to make money,) there is
no life for those kids. In some shows the children aged between five to six
years are imitating sexy vamps of cinema world and the male mentors, are
abusing the bodies of girls which is nothing but child abuse.
· If it is hindering the education of the
children and keeping them ignorant, then it should be banned. If it also
becomes a distraction for other children who see this as a means to fame and
fortune without hard work, then it should be banned. The reality TV craze seems
to have taken over the world but these children should be encouraged to get
sound education instead of parading them on TV.
The technical aspects
of the shows also have to be kept in mind, public sector channels for e.g.
Doordarshan, during the black and white period used to have closed auditions in
that the participants never had to appear in front of people and even the
results used to be posted to their address avoiding any confrontation of the
audience and avoiding any embarrassment but with times, this process has also
changed and now private channels use every small detail to create a suspense
criteria in the people. Traditionally, all channels followed the selection and
rehearsals/practice sessions but broadcasted only the performances but the lust
for money and TRP has driven channels to broadcast even small intimate details
of their participants life and sometimes even make them do things that might
tickle the audiences’ curiosity and keep the secret hidden behind
confidentiality terms that the participants have to sign beforehand.
Program structure:
The general duration of the program is one hour. In that hour more than ten
minutes is allocated for advertisement. Parents interview about their children,
their special nature and inclination towards music, about their family
background will be for more than ten minutes and a very great praise and
appreciation about the channel, program and their reach. Children’s interview
about their aim and ambition to get the award given by that particular channel,
interest in music and about their practice speaking about their interest in
music and about their practice.
Anchor inviting the
guests and praising the program, and telling about the selection criteria,
giving introduction about the judges, music, and about the participants. Judges
before listening to the song inviting and warming up the children, and after
listening to the music, judging
and critically analyzing and appreciating the song that is sung and discussing
among themselves and finally announcing the results, consoling if the child has
not sung and appreciating if the child sings well.
The prime time: The
child singing is the prime time of the show, of the judge, of the parents, of
the media people and the business people. The music show except few minutes of
music it is actually full talk show which is of sheer waste. During this
singing time when the child is more important but even during that prime time,
judges reacting to the song, audience appreciating and seeing the song, parents
seeing the child will be shown. Hardly the producer cuts very few shots of the
child. So what is the point of calling this a musical show?
Carnatic musicians
who have chosen as judge, they don’t judge the child’s musical knowledge by
listening to classical music nor they appreciate a child singing classical
music but they ask her to sing film based songs to judge her capacity as a
singer, which means that classical music does not have any value or is it the
motive of the reality shows to motivate the children to become film playback
singer to get popularity very quickly.
It is traditionally
followed that the art of Bharatnatyam is taught in three sections;
- Natya - dramatic art
of story-telling.
- Nritta - pure dance
movements.
- Nritya combination of abhinaya and nritta
The teacher starts training little children only
with the art of Nritta, because Abhinaya insists the portrayal of 9
human expressions such as amour or love, wrath, ridicule, etc and these can be
perfected only because people have experienced it and children at their tender
ages cannot be expected to perform Bharatnatyam at competitions and more so at
competitive TV shows. These shows treat children like they have come for some
fancy dress competition and that too to wear clothes that the channel provides.
The channel forces the participants to dress in a certain way and if it is a
themed round then according to the theme, this only makes the children look
like they are clowns who are parading around for the benefit of the producers.
These
reality TV shows are only travelling away from reality if there needs to be a
direction defined for this process, the use of background score in itself is a
step faraway from reality and then forcing the participants to appear in a
certain way to be able to fascinate the audience is already the second non
realistic step taken. Repetitive cuts while shooting so that the actions can be
rectified or groomed also, scripted remarks by judges’ takes away all that is
real from the show and only an illusion of reality is left behind for the
viewers. The producers manipulate the audience and the show so well that very
rarely do individuals separate the reality from this illusion.
References:
Andrew, Dudley. The Major
Film Theories: An Introduction. Oxford: Oxford University Press, 1976.
Bord Well, David and
Kristin Thompson. Film Art: An
Introduction. The McGraw-Hill Companies, Inc, New York: 1997.
Hayward, Susan. Key Concepts in Cinema Studies. London
and New York: Routledge, 2004.
Manvell, Dr. Roger. (Ed) The
international Encylopedia of films. New York: Rainbird Reference Book
Limited, 1975.
Roberge, Gaston, Chitra Bani: A Book on Film Appreciation.
Calcutta: Chitra Bani, 1974.
No comments:
Post a Comment